How do you illustrate the afterlife without showing religious or death-related imagery? How do you illustrate the idea of the afterlife for a book that offers up forty different afterlife scenarios? What is the sound of one hand clapping? This cover is just awaiting final author approval. If I find the time I will post some of the many rejected comps... And if you happen to see this book anywhere, pick it up as I highly recommend it.

By the author of "Stuffed & Starved". This book deals with the actual cost of common commodities. For example, even through a burger may cost you $3.00, the actual cost may be about $200.00, considering all the environmental, transportation and social costs involved in its production.

These comps are waiting approval. And yes, I did consider making the cover a run-down of the actual cost of producing a book.

Another non-book cover related post? This is a calling card for Hooligan Filmworks, a film production company here in Toronto. The business cards were each burned by hand. I can't count how many times people have asked me about how to achieve this particular effect. Vice-grips and a blowtorch, in case you were wondering.

Even though I'm a copywriter by trade, my ad-man day-job occassionaly affords me the chance to do some design work for clients. This is a proposed logo (shown in situation) for an Ontario non-profit wine trade association.