SPARKS is a Toronto-based film production company. The owner asked if I had any ideas for repackaging their reels. Companies like SPARKS send out hundreds of reels a year and as someone who works in advertising, and receives these reels, I could build a house out of those black plastic cases. So, I suggested card stock digipacks with a gloss UV on the logo etc. They're a bit nicer to hold and the smaller size makes a dramatic difference on the shelf. I'll post a shot when I get my hands on one.
Here's the outside of the case
and the inside
This design idea is now blowing out across all their materials, starting with their
cards.
The book cover jobs have slowed down a bit lately so this kind of traditional design work makes a nice change. This is my second film company identity program. The first was for Hooligan Filmworks, another local company. I'll post some of that work in the near future.
4 comments:
very nice. kinda has a retro feel to it all. I love the business cards.
Is that card stock digipack stuff hard to come by? What vendor do you use for those?
There is a massive, floor-to-ceiling collection of vintage projectors in the production office so that was a partial inspiration.
Grafikom is supplying the stock and handling the manufacturing.
nice, thanks.
This is really nice David! The simple images and colors are not overdone which make it awesome. I love these kind of projects.
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